Baracuta Launches First Ever E-Commerce Website

Welcome to the 21st century.

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When it comes to lightweight outerwear, it doesn’t get anymore iconic than Baracuta’s classic Harrington-style jackets. Loved by everyone from Elvis Presley to Steve McQueen, these jackets have a long history of co-signs from the most stylish dudes ever.

After being acquired by WP Lavori in 2012, the old school British brand will have a much stronger presence, starting right now. A new online platform includes e-commerce as well as a dope place to get familiar with the brand’s history, browse through some pretty cool pictures of dudes young and old rocking the jacket, and more. You might find yourself spending a couple hours just surfing the site, but at least you’ll learn a thing or two. Look for brick and mortar locations to open in the near future, but for now visit the Baracuta website and see what they got. 

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