Location: New York
Phone number: (646) 648-6285
Address: 644 Broadway, New York, NY 10012
Brands carried: Kith NYC, Diemme, 40oz Van
Why it's cool: The backroom space makes it feel like a well-kept cool-guy secret.

Ronnie Fieg and crew have not only established a brand that can create pieces that sell out in a matter of minutes, but he's also created a shop that gives other NYC shops who've been around for years a run for their money. You'd be hard-pressed not to fina pair of shoes you need in your life on their beautiful, wooden-adorned walls and, sharing a space with Atrium gives you a chance to match your kicks with your awesome duds.