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10 Ways to Fake It 'Til You Make It in Streetwear

Video lookbooks with flashing images that really don't show much of the collection are a plus.

Video lookbooks as your means of showcasing for your upcoming season could be a toss up. But if you keep that shit really trippy, really vague and really epilepsy-inducing, throw some ominous music in there, then hot damn! It won't matter that no one knows what the clothes look like or how they fit, because they'll be blown away by your cinematography!

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