David Hellqvist Runs Menswear in Oki-Ni's Latest Editorial

The editor mixes athletic gear and menswear.

Not Available Lead
Complex Original

Image via Complex Original

Not Available Lead

Oki-Ni sells great gear and that's what initially reeled us into the UK-based retailer, but lately it has been producing killer editorials with guest stylists. First, there was the shoot that A$AP Rocky styled himself. The next installment to the "STYLED" series is an editorial arranged by Port Magazine editor David Hellqvist entitled, "Techno Tailor Soldier Spy."

Hellqvist's perception on menswear is very transitional. We've seen an increase in athletic and technical gear that is integrated with more tailored silhouettes, but this STYLED series mixes brogues with Nike's Gyakusou collaboration with Undercover. Spandex pants are offset with two-button blazers; droopy, suiting-fabric shorts are placed alongside Nike Lunarglides and windbreakers.

"The key is to look around, to be influenced by different people, several schools of thought and completely opposite styles. By embracing this sartorial, intellectual and philosophic mish mash, you'll find your own unique approach to life and clothes," says Hellqvist.

Click here to see the complete photo shoot.

[via Oki-Ni]

Latest in Style