Abercrombie & Fitch has been getting pummeled lately for comments made by CEO Michael Jeffries. Business Insider published an article in which Jeffries said that his stores do not carry XL clothing sizes because he "doesn't want larger people shopping in the store." The article also refers to a 2006 interview when the CEO said the company was for "cool and popular kids" and openly excluded unattractive or overweight people.
Jes, who is a blogger known on the internet as The Militant Baker, decided to create a photo series in response to the controversy around Jeffries' comments. She made her own version of the well-known topless A&F ads, but she isn't a size 0. Her photos are accompanied with the tagline "Attractive & Fat."
She released an open letter along with the photo shoot, saying that his comments are not surprising and that others share his opinion. She said his comments only "reinforce the unoriginal concept that fat women are social failures, valueless, and undesirable." She continues, "Not only do I know that I'm sexy, but I also have the confidence to pose nude in ways you don’t dare. You are more than welcome to prove me wrong by posing shirtless with a hot fat chick; it would thrill me to see such a shoot."
See the whole letter here.