20 London Fashion Insiders You Should Know

4. Eddie Prendergast

Occupation: Co-Founder, Present London

Prendergast is one of the founders and owners of menswear shop, Present. His great taste is reflected in the brands the shop carries, which include American favorites like Filson and Woolrich Woolen Mills, up and coming streetwear brands like BWGH and Palace, and English standbys like Trickers shoes and Nigel Cabourn. If you're serious about menswear, you need to get familiar with both the Shoreditch shop and the guy behind it. He and business partner Steve Davies also founded The Duffer of St. George, a popular menswear line they have since sold.

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