Why: What other streetwear brand has been around this long and been this successful without selling out?
I know, I know. You're asking "how does Stussy fit into this?" But listen: Stussy has been around since 1980, revolutionizing streetwear. The brand has been everywhere and done everything. When other brands are coming and going, trying to keep up with the latest trends, Stussy sticks to their script, and consistency is a rare thing these days. So you might think Stussy hopped on something to be cool, but you've got it flipped. Stussy has been doing it, even with the collabs they've done years before everyone else. Sure, some dorks might call you a hypebeast for wearing a Stussy cap, but anyone with a brain will have to respect the OG brand.