Twitter self-promotion through hashtags and usernames has reached physical places and locations we could have never imagined, albeit billboards, the bottom of our TV screens, and on a plethora of flyers. It was only a matter of time before athletic teams would want them on their jerseys.
Akron asked, and the NCAA said #HELLNO. Dan Satter, Akron's Senior Associate Athletics Director for External Relations said,
"Our Men's Basketball Twitter handle, @ZipsMBB, will not be on the backs of our jerseys when we play on @ESPNU at 5 p.m. Saturday at James A. Rhodes Arena. We had asked the NCAA if this was permissible and were told it is not. @ZipsMBB will appear on our shooting shirts..."
Props to the team for trying, but it looks like the NCAA isn't trying to move things forward that fast.
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