Maison Kitsuné

Why: Hypebeasts can't afford it, but they wish they could.

The music-label-turned-fashion-label probably isn't bright or weird enough for hypebeasts, but Maison Kitsuné has everything everyone else wants. A great shop in New York, a real connection to music, and high-quality staples pieces like raw denim, cardigans, and suiting with precise tailoring, and price tags that exclude most (the jeans run about $300).