We all dig what Carhartt W.I.P. has been producing over the past year, but what goes on behind-the-scenes of the workwear-inspired brand? The daily commutes of the Americana brand's New York City shopkeepers are outlined in a short film. While one worker takes public transportation, the other opts to bike to work. Both employees demonstrate the utilitarian capability of the rugged gear. If you're out in the city, stop by the shop at 119 Crosby St..

[via Carhartt W.I.P.]