Earlier in the week, Heineken announced their partnership with popular menswear brand, Public School, for the "Heineken 100", an influencer and celebrity seeding program that celebrates tastemakers and their authority on what's cool. Public School designed a collaborative duffel bag which features navy camouflage jacquard twill, leather accents, and black nylon straps. The release marks the second time the premium beer brand has teamed with Public School designers Dao-Yi Chow and Maxwell Osborne, the first being Heineken's 2012 Red Star Access t-shirts designed under their streetwear brand, Black Apple. In its third year, the "Heineken 100" influencer program continues to inspire brilliant products from open-minded, confident, and resourceful individuals. Continue for clip of Dao-Yi and Maxwell discussing the collaboration and sneak peek at their limited edition Heineken x Public School weekend duffel.
[via Heineken]
