How To Suck At Promoting Your Clothing Brand

Some humorous, thoughtful suggestions for those who are trying to spread the word.

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Complex Original

Image via Complex Original

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Written by Jian DeLeon (@jiandeleon)

If you run a successful style site (cough, cough) or a popular menswear blog, you have a lot of product coming at you everyday. Emails, packages, phone calls—it never ends. In addition to covering the type of brands you like, it's also important to discover new ones, and everyone is always on the hunt for the next big thing. So brand promotion can be a good thing. 

For small brands and PR agencies, connecting with editors and bloggers is paramount to getting the word out about your product. Because that is the connection directly to people who might buy stuff.

They say that any press is good press, right? Not so fast. There are definitely ways that trying to get your brand noticed can go horribly wrong. Be wary, because we figured out How To Suck At Promoting Your Clothing Brand.

RELATED:The 10 Corniest Things Menswear Bloggers Do On Social Media
RELATED: What Makes A Clothing Brand "Good"

Write Emails Like A 14-Year-Old. On Acid.

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Use Plenty Of Cliché Terminology

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Act Totally Fake!

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Hijack Conversations On Twitter

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Spam Blog Comments

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Badger People To See If They Got That Press Release

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Don't Do Your Homework

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Stalk People On Social Media

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Rely On Celebrity Co-Signs To Sell Your Product

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Get Gassed On Yourself

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