Kanye and Karl Lagerfeld

Why you should know about him: Karl Lagerfeld is a legend, and not just for his position as head designer and creative director at Chanel. He's published books, established himself as a brilliant photographer, had multiple exhibitions (his most recent show in NYC, Little Black Jacket, blew us away), and collaborated with the best of the best across fashion, art, and music.

Karl Lagerfeld photographed Kanye for the Spring 2011 issue of VMAN and included him in his Little Black Jacket Chanel exhibition.

"I'm not a marketing person. I don't ask myself questions. I go by instinct."

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