Take A Look Inside Acne's New Flagship Store

Giving a new meaning to "shopping destination."

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Complex Original

Image via Complex Original

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Acne has officially opened the doors to their brand new flagship store in New York City, and from the looks of the meticulous and jaw-dropping design, it was well worth the wait. The brand, which was once known for having the best jeans in the market, has been gaining favor among the fashion set for their ready-to-wear collections as of late, and this store reflects the brand's success. 

Designer Jonny Johansson said "When I am in New York, I really feel that historical references are very visible, so when designing the new store at 33 Greene Street, I wanted to take a very Swedish slant on history and environment. I was inspired by the Gustavian period of Swedish design, its cleanness and purity, and I wanted to re-interpret that in a modern way. Stockholm is a series of islands, and I wanted to do a take on that. Black and white block-striped tiles frame an island of green carpet, and a blue horizon glass panel is reminiscent of the colours of the Swedish archipelago, bringing a little bit of Stockholm to Manhattan." 

Acne Flagship Store
33 Greene St, New York NY
(212)625-2828

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