Maison Martin Margiela has always been known for taking the simple and making it seem that much more clever. Case in point? The label's new website, which launched yesterday. It's managed to reduce its online clutter by embracing social media to the extent of integrating it into the main website.
Wanna find out the latest news about MMM? Check out their facebook feed. Wanna watch videos of collections? It's off to YouTube. Wanna see current and past collections? They're all on tumblr. Haven't the foggiest idea who Martin Margiela is? Thank goodness there's a link to his wikipedia page. The site still offers an e-boutique for your online shopping needs, but this recent redesign is certainly a joy for Internet nerds and Margiela fans alike.