Video: Jay-Z Stars In Rocawear’s First Ever TV Commercial, “Marcy to Barclays”

Jigga man promotes the new Spring 2012 collection.

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Rocawear might not be a global brand if it weren’t for Jay-Z's cross-over appeal. The 13-year-old multi-product brand has released its first ever TV commercial featuring co-founder Jay-Z narrating his journey from growing-up in Brooklyn to becoming the business man he is today. The commercial will debut today on CBS during the NCAA Championship game. Peep the video above. [karencivil]

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