Ralph Lauren Introduces A Rugged New Timepiece With The RL67 Safari Watch

Ralph Lauren Introduces A Rugged New Timepiece With The RL67 Safari Watch

Ralph Lauren isn't known for watches, but the brand has been making moves to corner the wrist-wear department. Ralph Lauren introduces the RL67 Safari Watch as part of this new initiative. The chronograph watch includes a rugged gun metal casing, canvas straps, and a Jaeger-LeCoultre movement that can be seen through the back. The movement alone might have upped the price on these time pieces, as the 39mm will cost around $8,850 and the 45mm around $9,850. What do you think of Ralph Lauren’s big move into watch making? [hodinkee]

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Tags: ralph-lauren, watches

1 Comment | Add a comment

  • [icon]

    RS_Business_PR February 7th, 2012 at 01:26 PM

    I want it!! p.s Are you targeting the Japanese market? I have more than 18,000 Japanese followers on my Twitter. If you are producer, artiste, DJ, dancer, or records/producton company and need my help, check this out. http://bit.ly/zXEFnw

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