Packing Heat: Homebrewer Honors Apple Thieves With Cheeky Label Illustrations

A scrumper is someone who steals apples.

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Complex Original

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Scrumpers, a cider made by Richard Corrigan in York, UK, wins for best homebrew branding EVER. Corrigan, who clearly has a sense of humor, named his beverage after those that steal apples... as he himself claims to never pay for them (but, he also is vague about whether or not they are stolen goods). Each of his three varieties of cider is represented by a "scrumper." There is "Sally Cinnamon", named in honor of the Stone Roses reunion, and "Adam's Apple". Two rogue thieving youths are celebrated with "What A Pear." Fun stuff all round, we're inspired to kick our own cottage industry up a notch. [Packaging Of The World]

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