It takes a lot to make a great shop. Besides running the day-to-day activities at your brick-and-mortar location, building an online presence is often necessary these days. Couple that with setting up an e-commerce version of your shop, keeping the branding consistent, and making sure that the inventory is accurate on both ends is no easy task.
But how do you duplicate customer service when the only interaction with the people who buy your stuff is a couple of mouse clicks? For many shops, that answer has been super-thorough item descriptions, including measurements for each piece and a bit about fabrics. That does wonders for online shoppers, but many shops have gone the extra mile and managed to create some awesome blogs.
What makes a great shop blog? Regular updates, information on new releases, item previews that make you feel like an insider, styling tips, and a few lifestyle posts that really show you what the store culture is like. A blog is an ideal way for owners and their employees to show the world that they really love what they do.
Out of all the shops out there though, most carry stuff for both men and women. We rounded up the sites that cater exclusively to dudes, as well as the ones that post a good amount of menswear-related content. Here are The Best Shop Blogs For Men.