Brazilian gym chain Companhia Athletica Gyms wants you to get off your ass and hit the gym. In an attempt to make people realize how sedentary they become because of TVs, art director Murilo Melo came up with the idea for this poster series that took four months to complete. Each poster uses busted up TV sets, video games and computers to create active human silhouettes. We don't know if this will make the couch potatoes budge an inch, but at least they'll think it's cool. [This is Colossal]
