Renowned design author and critic Steven Heller recounts the origins of the classic Nike swoosh in a post for Imprint. The swoosh was designed in 1971 and has been in use for 40 years. From the infamous story that it was designed for $35 by then-design student Carolyn Davidson to the icon's evolution from stripe to swoosh, it's definitely worth taking a look. [Imprint]
40 Years of the Nike Swoosh
The great Steven Heller charts the evolution of an icon.
Image via Complex Original
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