As we salivated at (capsule) New York over all the new apparel, we noticed that Norse Projects continues to kill it this season by featuring simple silhouettes and characteristics that are made to last. Inspired by its deep Nordic history and "bare-footed beach days in the long and mystical Scandinavian summer light", Norse stays clear of the over-the-top logo designs that many streetwear brands use to focus on functional basics that offer a minimal details. The collection drops tomorrow at the Norse Store.
