Cut & Show: Inside Red Wing Shoes (VIDEO)


Red Wing Shoe Company was founded in a small Minnesota town in 1905. A continuous commitment to quality, craftsmanship, durability, and comfort has led the brand to steadily gain popularity amongst American workers who had a pressing need for dependable footwear. Now with workwear-inspired apparel's new role as trendy everyday wear, Red Wing has become one of the most respected and sought after companies in the market. Its boots and shoes are rocked by style-conscious men around the globe as well celebrities like Drake and Chris Brown.

For the latest installment of the "Cut & Show" series, Complex visits Red Wing's factory located in the Mississippi Valley to take an in-depth look within the company. From the initial leather inspection to the final quality control phase, we observe and report the secrets behind Red Wing's 100-plus years in the game.

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Tags: cut-show, red-wing, style

6 Comments | Add a comment

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    Rick Gernentz February 11th, 2010 at 06:25 PM

    To bad the first 2 and a half minutes of the video was shot at a different company. It was shot at SB Foot Tanning company which is owned by the same person that owes Red Wing Shoe, but none of that work is done at Red Wing Shoe.

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      mike July 10th, 2011 at 06:16 PM

      the tanning company is owned by red wing shoes. its all the same company now! idiot. i know because i work there

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    a. hall February 11th, 2010 at 06:39 PM

    True americana. It's cool to see a glimpse at the inner workings of Red Wing especially when everything else seems to made overseas these days. I wish the piece was longer though.

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    deeBo February 13th, 2010 at 11:07 PM

    This video is amazing. SB tanning and RedWing are the best in the footwear game. It's nice that complex is showcasing them.

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    joe February 17th, 2010 at 01:00 AM

    Red Wings Shoes are tops!!! SB Foot Tanning is owned by Redwing, that's where they get there leather from. It's great to see people wanted to actually own some true American Made boots. True some are made overseas but the real American made boots are the icons!

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    Jared Davidsmeyer September 5th, 2010 at 05:34 AM

    There are times I'm ashamed of us all When you're floating on all the emotion you sense And reflecting the excellent and the negative

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