BRAND: Von Zipper
HOMEBASE: Irvine, California
FOUNDED BY: GT, RJR and Hesh
WHY WE COSIGN: The guys behind Von Zipper liken themselves, and all who purchase their goods, as a crew. If you only know the brand for its wild snow goggles, it's time to take a closer look at the Irvine, California-based accessory—and now apparel—company. Best known for its eye-wear, Von Zipper, which was founded by partners GT, RJR and Hesh back in 2000, has a knack for creating vivid pieces that perfectly capture the SoCal imagination and appeal to a younger, wilder demo than most traditional eyewear companies. As co-founder GT puts it: "Everything we put together at Von Zipper is a reflection of our lifestyle and our commitment to having more fun than everyone else." Who wouldn't want to be down with that?
Von Zipper's carefree jocularity can be seen throughout a lineup that includes everything from the aforementioned psychedelic snow goggles to multi-colored plastic framed shades—there's something for everyone. Not content with just peddling frames, Von Zipper now pushes soft goods in the form of T-shirts, fanny packs, belts, hats and fleeces. So you can rep from head to..well, waist. If you wanna get down, read on below for some of the hottest pieces from the collection.
WHERE TO FIND IT: Von Zipper Store
Peep some classic sunglasses and goggle styles we love and images from the new collection...
BIONACALE CRYSTAL BLACK/LUNAR CHROME
Click Here to Buy It Now at Von Zipper, $80
STACHE OLIVE TORT GRADIENT
Click here to Buy It Now at Outer Banks Boarding, $110
DOJO BACK SCRATCHER
Click here to Buy It Now at US Outdoor, $84