Age: 34 (June 7, 1955 - Aug. 13, 1989)
Cause of Death: AIDS
Prior to Tim Richmond, the average sports fan's historic view of NASCAR drivers might've been good ol' boys from down South who live just to drive around in circles for hours on end. But Richmond's playboy charisma shook up the world of NASCAR. Oh yeah, he could race, too. He won the 1980 Indianapolis 500 Rookie of the Year award and won 13 races over his eight season career, including one over the late Dale Earnhardt at Pocono in 1986. But by the end of that year Richmond fell sick and was eventually diagnosed with AIDS. He would have one last victory at the Budweiser 400 in 1987 before dying from the disease two years later.