Now is what you make it. That's the message behind Pepsi's new commercial, which features Leo Messi, Robin van Persie, David Luiz, Sergio Ramos, and Janelle Monae doing a cover of David Bowie's classic hit, "Heroes." It isn't just any old commercial, either. It's a really cool and interactive. It lets you unlock a handful of moments within the commercial while it's playing. Press play on the clip below to see what we mean:

[via Pepsi]