Date: 2/1/2011
Prior To Super Bowl: XLV

It's incredible to see how some things get their start. During Media Day for Super Bowl XLV, Troy Polamalu was awarded "Best Hair" by Entertainment Weekly and in his acceptance speech, Polamalu thanked Pantene Pro-V or "anybody else that wants to send me free shampoo and conditioner." The folks over at Head and Shoulders listened and Polamalu is now their spokesman. We're glad his deal worked out better than Bleek's deal with Garnier Fructis. #neverforget