Beneath the diminutive hood of the EX37 lies a 3.7-liter V-6. For comparison sake, the 7-seat JX35 employs a 3.5-liter V6. The difference is about 65 hp, and given the divide in curb weight makes the smallest crossover in Infiniti's range a sleeper-speedster.
That's the fun.
The EX37's got the same family-friendly (albeit first kid not third) appeal as the JX35, but a little dose of Vettel DNA too. Compacts are logical grocery-getters—both for young professionals and empty nesters. This size range parks easy, fits a bunch of luggage, and happily transports full-size adults in the back seat. All are wins.
Just as you don't want to lose a life in Super Mario Bros., you sure as hell would rather get from point A to point B without a sharp beep cutting into your enjoyment of Dangerruss' brilliant "My Fork."
Behind the wheel, a little imagination puts the driver (if only for a moment) in Vettel's shoes. Except, when he's wearing loafers. And, when he's going to pick up a pizza not crush on-track competitors.
The nature of the car's sensory system also allows for a fun game: Treating otherwise aggravating beeps as friendly advice from Vettle for how drive properly. Yes, these fail to recognize moments when sliding out of lane is necessary. But, if you transfer annoyance and allow the digital ticks of the vehicle to help you help yourself, then a healthy feeling of improvement on the road emerges. Just as you don't want to lose a life in Super Mario Bros., you sure as hell would rather get from point A to point B without a sharp beep cutting into your enjoyment of Dangerruss' brilliant "My Fork." Thus, attempts to get from A to B without sensory beeps is fun.
Fun translates to owner-satisfaction. The EX37 won't offer more utility than any other car in its niche. Nor does it necessarily out "luxury" the competition. However, no other compact crossover lends itself to race car fantasy in such a viable, everyday package.