Video: New 2012 Cars.com Super Bowl Commercial Features a Creepy Dancing Worm Head

Hey, baby, I want that car.

Not Available Lead
Complex Original

Image via Complex Original

Not Available Lead

If you're into weird, wiggling heads that sprout out of people's backs and sing funky tracks, then this is the perfect advertisement for you. Cars.com's campaign for the past few years has been all about owning your car search and having the knowledge to get the vehicle you want at a price you're comfortable with. The new ad, which will air at halftime of the Super Bowl, took that new-found confidence and made it a strange second head. Your website might make us more comfortable with our car quest, Cars.com, but your commercial is really giving us the creeps. Still, we know we'll probably be sitting in bed tonight with this tune stuck in our head. "Heyyy, baby, I want that car. Hey, baby, I really want that car ... woo!"

[via Adweek]

Follow @ComplesRides for more news and commentary.

Latest in Sports