Ford, in collaboration with Moonbot Studios, has developed an app that will allow consumers to virtually test drive their all-new 2013 Ford Fusion video game-style on their mobile devices. The app will operate on the Android and iOS operating systems, allowing you to drive a concealed Fusion through a track of video clips featuring details on the car's design and technology from key Fusion team members. As the game progresses you unlock clearer forms of the Fusion which you can then share on Facebook or Twitter. You won't however, be able to see the full image of the car until it's revealed at the 2012 North American International Auto Show.
An overall very futuristic approach to building anticipation for the car's release, which is fitting as the hybrid vehicle represents what may become the future standard of travel.