With the release of the Nike Air Zoom Elite 8 running shoe tomorrow morning, Nike will kick off a summer of speed as it also debuts the "Find Your Fast" campaign.
The commercial highlights the Zoom Air Elite 8 model and features some of Nike's top athletes including Kobe Bryant, Serena Williams, Odell Beckham Jr., Rafael Nadal, and much more. The clip is a collaboration between Nike and Chappelle's Show co-creator Neal Brennan, and while it won't have you in stitches the way a Prince sketch would, it's still an entertaining watch.
"Fast can be about beating the defender to a spot, or not letting the offensive player get to his spot," Kobe Bryant says in relation to the campaign.
In addition to the spot, Nike will launch several challenges for the Nike+ community. The idea here is that after giving it your all in the Nike+ Run Club and Nike+ Training Club Find Your Fast Challenges, you'll be prepared to set a new personal record on August 30 alongside participants in the World Track and Field Championships in Beijing.
So, you think your fast? Show Nike what you've got.