Author: Scoop Jackson
Buy It Now

Basketball, at least the sneakers being worn in the game, would be much different today without Nike's huge contribution to the sport. Over a decade ago, Scoop Jackson took a look at not only the sneakers Nike has created, but also the marketing that catapulted the brand to its current domination of the sport. This read is informative, but also eye catching. Who doesn't want to look at sketches of the Air Jordan III or Lil' Penny campaigns?