Just in time for the Scottish Open, Nike Golf announced today the grand opening of the first-ever Nike Performance Fitting Centre at Archerfield Links in Edinburgh, Scotland. Nike golfer Rory McIrloy was on hand for the grand opening of the facility, which aims to provide consumers with a full range of product, technology and fitting experiences like the Swoosh offers its professional athletes.
"This incredible facility takes club fitting to another level,” said McIlory. “It’s so impressive that Nike is providing the consumer the same type of service that we get as Nike athletes."
The ultimate package is a three-day stay at the club that includes a full club and ball fitting, game-assessment, physical fitness consultation and a playing lesson on either the Fidra or Direlton Links. In addition to the two golf courses, the Archerfield Links Estate includes a 17th-century Mansion House with a spa, gym and other luxurious accommodations.