Collaborated With: Puma
What They're Known For: Outside the box ideas that push the boundaries of fashion

If guys aren't too experienced with Hussein Chalayan's designs, that's because he only focuses on women's designs for his eponymous label. His boundary-breaking ideas have been exhibited in shows like Spring/Summer 2007, where he made animatronic dresses that transformed. It's also because Chalayan has been focused on working with Puma Black Label, where he serves as creative director. His designs are more about contorting what's given to him than making the print of the sneaker come to life. Puma's back catalog is given clean makeups with exuberant straps and heel shapes. It also doens't hurt that Chalayan put together sportswear that makes the collection flow.