You don't have to be a professional athlete, writer or celebrity in order to provide enough value for a brand to send you free sneakers (clearly, look at us). However, you do need to clean up your act a little bit if you don't have millions of fans, readers or followers. Thus doesn't mean stop cussing and wearing button ups (no shots at Jay-Z) but the same type of things that will get Rick Ross dropped from Reebok will keep you from getting free sneakers. Ignorance is bliss but it's still ignorance.