22. A sneaker breaks the $100 barrier.
Sneaker: New Balance 990
Some things never change. One is that a sneaker with a high price tag-no matter how nondescript-will stand as a status symbol to some. So when New Balance broke the $100 barrier with the 990 in 1983, it wasn't only serious runners who took note. And once the $100 mark was topped, it was only a matter of time before others broke it, too.