Sneaker: adidas KOBETWO
You know there's problems with a signature shoe when even the player whose signature model it is won't wear it. Kobe Bryant ditched the Audi-designed KOBETWO in the midst of the 2002 NBA Playoffs, returning to the previous season's KOBE model. The sneaker had already been received with decidedly mixed reactions, and Kobe's dismissal sealed its—and perhaps his—fate. Pairs turned up in outlets for a fraction of the original retail price, and it was the last Kobe sneaker adidas would produce.
18. Kobe abandons his own signature adidas.