Wait.. you thought this sneaker world was all fun and games and that you didn't have to go get your learn on to get in the game? WRONG. Those dudes with those letters behind their name are helping to create product that better suits the way your body moves. From your toe to heel strike, to the way your body adjusts to different terrain, these guys are making sneakers better for you. Now get back to studying.
Nov. 4–5, 2017 in Long Beach, CAExclusive drops, one-of-a-kind art, and
riveting panels featuring André 3000
A$AP Ferg · Don C · Lonzo Ball and more
Performances by N*E*R*D · Gucci Mane
Young Thug · M.I.A. · A-TRAK
DJ Khaled · Jaden Smith and more