10 Reasons You Should Be A Hypebeast

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Being different takes a lot of work. You need to sort out what sneakers you actually like, then figure out where the hell you can even get them. And then you have to explain - probably again and again - why you like what you do and how you got into it and all that. Skip all that nonsense, wear whatever's cool, and you'll have a lot more time to, uh, do whatever it else it is hypebeasts do. Blog?

Nothing makes you feel more important in life than followers. That's the true measurement of a man (or woman) in 2013. Get your followers up and be somebody, then everything else in life will, um, follow.

Yeezy taught you.

Love waiting in line? Do you get all excited at the prospect of refreshing a web page hundreds of times only to get a 404 error, or get all the way through checkout only to find out your cart was empty? Have all the major resellers bookmarked and on Google Alert? Do empty sneaker boutiques bum you out? Become a hypebeast, and all of your dreams will come true.

Fine, make fun of the guy who only cops the most-coveted releases. But he's gonna cash out major when it comes time to sell off those Yeezys and South Beaches and Double Infinity IIIs. Today's grails are tomorrow's downpayment. Not that anyone would ever do that.

Looking for a t-shirt to match that crazy pair of never-seen-before Tennis Classic samples you copped off the back wall of the local Nike Factory Store? Yeah, good luck with all that. On the other hand, your local House of Hoops has 367 different clothing items that match those new Jordan Retros. Your call.

Hey, welcome to the majority! As a hypebeast, you will crowdsource everything, and thus be part of the crowd. Sure, someone technically has to be the first to sign off on something so it can be co-signed, but that doesn't mean it has to be you. Scoff at the naysayers, knowing you have backup. A lot of it.

The most hyped-up sneakers have a long lead time, starting with the sketchily cropped sample pic from an obscure Chinese website and ending with 27 release reminders and the inevitable "countdown to purchase link." Even so-called Hyperstrikes are generally prone to lengthy periods of anticipation. The hypebeast knows all these things within moments of them happening, and can discuss any of these releases at length. Join in!

Let's face it - there wouldn't be an actual site (and magazine) CALLED "Hypebeast" if it wasn't cool. People might try and use it as an insult, but in doing so they're just desperately masking their own insecurities. Don't fall for it. Hypebeasts are cool. You can be cool too. In one easy step.

To those on the outside looking in, every sneaker collector and/or connosseur on the planet is a hypebeast, whether they have 10 pairs or 10,000, whether they cop multiples of GRs or one-of-a-kind PEs and samples. Into sneakers? Hypebeast. Might as well embrace it.