2. Air Jordan 1
Before the Air Jordan 1, player edition sneakers were strictly for, you know, players. There were Puma Clydes, but those were so ahead of their time that no one really caught on. Air Jordans changed the whole sneaker dynamic, propelling a niche product into the mainstream via a single player - albeit a highly talented and highly charismatic one. It's not being hyperbolic to say that the first Air Jordan changed everything.