PROMO: adidas Originals Unites Atlanta

The newest collision event featured three amazing artists and one exquisite corpse.

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Complex Original

Image via Complex Original

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On Friday, March 29th, adidas Originals unleashed its third and final collision event in Atlanta, GA, bringing together artists Jeremy Fish, Michael Sieben, and Morning Breath to create a three-dimensional "exquisite corpse" installation. For those who are not familiar, an "exquisite corpse" is far less gruesome than it sounds;]. It is rooted in an artistic tradition dating back to the French Surrealist movement of the early 1900s, wherein different artists engaged in a collaborative exercise that, when pieced together, formed three distinct surrealistic expressions of one exquisite body.

The exquisite corpse was finalized in tandem with a live performance by Danny Brown, whose music provided the final element of the collision project. The piece was then given to the city as a gift, and will remain in East Atlanta as a public art work.

This was the third and final collision event comprising the adidas Unite all Originals campaign, following a pop-up concert in Los Angeles that featured Big Sean, AraabMuzik, and Snoop Lion, and the pop-up Good Luck Charm nail salon in New York, which was hosted by Teyana Taylor and Christina Rinaldi.

Watch a recap of the event here.

For more on the collisions of art and style, hit up the adidas collider.

#unitealloriginals