4. Nike Air Yeezy
Release Date: 2010
From the moment Kanye West pulled the ultimate "what the fuck are those" moment at the 50th anniversary Grammy Awards, the Air Yeezy was an object of desire. This was a hyped release people sold other hyped releases to get, one that they were more than willing to spend double and triple (and quadruple, and quintuple, and...) retail to acquire. And then the other colorways came out.