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Ben Baller was a professional DJ from 1993-2004 and a record executive with 20 Platinum album credits ranging from Dr. Dre to Jay-Z. But he rose to fame on the NikeTalk forum for his collection of sneakers (and buying out the Left Coast's initial stock of Dunk SBs). He was part of the Air Mack$ Crew which also consisted of DJ Homicide of Sugar Ray, Meth and DJ AM. They would battle other sneakerheads to see who had the best sneaker collections. He was also a huge part of spreading the LRG gospel. A few years ago he got into the jewelry business and he now makes custom jewelry for celebrities around the world. you can find him on Twitter @BenBaller.