19. Reebok Ex-O-Fit
Year Released: 1983
In its own way, the Reebok Ex-O-Fit was as significant a shoe as the Air Max 1 or the Air Jordan III. Made of soft garment leather, the Ex-O-Fit (a manlier version of the women's Freestyle shoe) was ridiculed by industry leader Nike, who thought the flimsy shoes would never fly with consumers. They couldnâ€™t have been more wrong. Reebok wound up spearheading the growing aerobics craze, and Nike needed a tongue-wagging guy from North Carolina just to catch up.