In continuing their running (pun intended) digital campaign, "Where Are You Running To Next," New Balance has linked with world-renowned artist/DJ/radio host Clinton Sparks to highlight a day in the life of the Boston native. The ongoing series will feature an insider's perspective into the ins and outs of Sparks' always on the go schedule. But along with peeping the up close and personal footage, upon visiting the brand's micro-site, you will be able to check the featured artist's customized kicks as well as receive 10% off your purchase of the New Balance Custom US574 sneakers. Not a bad deal, right? So be sure to check the initial visuals below, followed by hitting up the site.