Last night we hit EA Sports NCAA Football 10 pre-draft party, and when we asked a lot of the future-millionaires which sneaker brand they were feelin' these days, the answer came back the same multiple times: Creative Recreation. It's not like the draftees told us something we didn't know already, but it did remind us just how much our Cali homies steadily kill it.

With warm weather rolling in, and the boats about to be in the harbors, it's a perfect time to show you these deck-shoe-like Rocco's. The sneakers will hit Creative Rec retailers sometime next month so pencil them in to this season's rotation. It's gonna be a hot fuckin' summer.
© Killa.
$120, cr8tiverecreation.com