#35. Kia, "Not Your Average"

Year: 2011
Car(s) featured: Kia Optima

Kia has a number of ads that run off all the features and options of its new Optima sedan. This isn't one of them. This is an exercise in cool-by-assocation. Could there have been a better coming out party for its new model than having Rookie of the Year Blake Griffin leap over one to win the Slam Dunk Contest?

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