It's the best-looking Subaru Impreza ever.

When not dressed in STI wares, the current Impreza may be one of the most awkwardly designed cars on the market. Made to appeal to the mass-market, it's both bland and, at certain angles, ridiculous. This Design Concept looks to change all that with a much more princely look. The tried-and-true Subaru grill is still intact, as are the large wheel arches. But that's about it. In exchange for vanilla curves and odd angles, we get sumptuous, modern-looking swoops which, according to Subaru, were crafted by hours and hours of wind-tunnel testing for better aerodynamics.