Beasts Comedy has managed to capture one of the most elusive concept birthing sessions in video game history.

How do high level video game executives come up with the idea of an anthropomorphized hedgehog that runs faster than the speed of sound? The first answer is, obviously, cocaine, but maybe a close second is desperation.

We should just be gratfeul that Sonic the Hedgehog ended up being a hedgehog and not a carrot.

That joke will make more sense after you watch the video.

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[via Kotaku]