Using hot songs for commercials has been a winning formula for a very long time. Instead of composing a musical backdrop that may or may not win over viewers, why not go for a sound that people already know and like? From a business perspective, it's totally worth the money and if a publisher is smart and lucky enough to pair an entertaining commercial with the right song, the emotions struck within the viewer can easily translate into a multitude of pre-orders.
With that said, we took a look at some of the best video game commercials that use liscensed music. What makes the use of these songs so great is that the music spans across a broad selection of genres. There's a good chance that if you haven't heard of some of the tunes before, it'll be an entertaining horizon broadener and might introduce you to your next favorite recording artist.